Showing posts with label energetic. Show all posts
Showing posts with label energetic. Show all posts

Wednesday, April 25, 2012

Tata Docomo - Ranbir Kapoor - internet speed ad

This ad is part of a series of ads having the same backdrop of a restaurant with a wicked and conniving owner. Here, I would talk only about the one in which Ranbir Kapoor is shown serving the patrons by a very small spoon and that too by taking his own sweet time. The ad is inherently funny and all the actors do a superb job. The expressions of the patrons are exactly what one feels with the slow internet speed, frustrated but helpless. The ad delivers the message clearly and cleverly. This ad is a classical example of subtle humour that is rarely used in Indian ad space.



Overall
Torture
Appalling
Bad
Acceptable
Watchable
Enjoyable
Awesome
1st Few Views
Torture
Appalling
Bad
Acceptable
Watchable
Enjoyable
Awesome
After Repeated Views
Torture
Appalling
Bad
Acceptable
Watchable
Enjoyable
Awesome
Entertainment
Torture
Appalling
Bad
Acceptable
Watchable
Enjoyable
Awesome
Intelligence/Smartness
Super Bad!!!
Negative
No
Neutral
Somewhat
Goodish
Perfect
Impact On Brand
Super Bad!!!
Negative
No
Neutral
Somewhat
Goodish
Perfect
Communicates The Message
Super Bad!!!
Negative
No
Neutral
Somewhat
Goodish
Perfect

Monday, April 23, 2012

Frooti - siddharth - "say it sid" ad


Despite the fact that the ad has no new concept, it seems so fresh. It has the colourful, energetic and youthful  feel without going overboard. Siddharth is looking as handsome as ever and the shot where he is supposed to be drinking Frooti seems genuine( unlike the Mirinda ad where it looks like Asin doesn't want a single drop to go down her throat). The message that frooti wants to send through its recent campaigning is its relevance to youth and that it not childish but youthful to drink Frooti. The biggest achievement, After multiple views also, I wait for the frooti jingle - "mango frooti fresh n juicy"...

Overall
Torture
Appalling
Bad
Acceptable
Watchable
Enjoyable
Awesome
1st Few Views
Torture
Appalling
Bad
Acceptable
Watchable
Enjoyable
Awesome
After Repeated Views
Torture
Appalling
Bad
Acceptable
Watchable
Enjoyable
Awesome
Entertainment
Torture
Appalling
Bad
Acceptable
Watchable
Enjoyable
Awesome
Intelligence/Smartness
Super Bad!!!
Negative
No
Neutral
Somewhat
Goodish
Perfect
Impact On Brand
Super Bad!!!
Negative
No
Neutral
Somewhat
Goodish
Perfect
Communicates The Message
Super Bad!!!
Negative
No
Neutral
Somewhat
Goodish
Perfect