celkon ad - Virat Kohli

firstly, dignifying this ad with a review is the most generous gesture I can do for this company and watching the ad is the most painful activity you can endure. This ad is as bad as they get before somebody realizes and dumps it. It doesn't make sense to discuss the factors we generally discuss but on a final note I would say that people who value 32 movies more than common sense would definitely buy the handset.

Overall	Torture	Appalling	Bad	Acceptable	Watchable	Enjoyable	Awesome
1st Few Views	Torture	Appalling	Bad	Acceptable	Watchable	Enjoyable	Awesome
After Repeated Views	Torture	Appalling	Bad	Acceptable	Watchable	Enjoyable	Awesome
Entertainment	Torture	Appalling	Bad	Acceptable	Watchable	Enjoyable	Awesome
Intelligence/Smartness	Super Bad!!!	Negative	No	Neutral	Somewhat	Goodish	Perfect
Impact On Brand	Super Bad!!!	Negative	No	Neutral	Somewhat	Goodish	Perfect
Communicates The Message	Super Bad!!!	Negative	No	Neutral	Somewhat	Goodish	Perfect

karbonn jumbo mobile

first of all, the ad is played in a cut and chopped 10 second version and secondly, I believe its a blessing. The ad is poorly made, fails to entertain and effectively irritates. The voice over tries to copy the voice of Hritik Roshan and is much more annoying than the original(i have to give the guy credit for doing that, its not an easy task). Despite all this, the ad achieves something, you won't forget the phone's name in the near future and sadly that poor model's face too.

Overall	Torture	Appalling	Bad	Acceptable	Watchable	Enjoyable	Awesome
1st Few Views	Torture	Appalling	Bad	Acceptable	Watchable	Enjoyable	Awesome
After Repeated Views	Torture	Appalling	Bad	Acceptable	Watchable	Enjoyable	Awesome
Entertainment	Torture	Appalling	Bad	Acceptable	Watchable	Enjoyable	Awesome
Intelligence/Smartness	Super Bad!!!	Negative	No	Neutral	Somewhat	Goodish	Perfect
Impact On Brand	Super Bad!!!	Negative	No	Neutral	Somewhat	Goodish	Perfect
Communicates The Message	Super Bad!!!	Negative	No	Neutral	Somewhat	Goodish	Perfect