Wednesday, May 2, 2012

havells fan - Rajesh Khanna ad

Havells is coming with one brilliant ad after another. Its past advertisements have drawn attention and entertained us during the breaks in the IPL 2012
http://indianadvertisementreview.blogspot.com/2012/04/havell-fans-bijli-ad.html
This ad brings a strong emotional component and very cleverly delivers the message. Rajesh Khanna looks old but gracious, his voice over brings out a strong emotive message. The ad will definitely connect with masses and especially his fans. It has been shot and edited beautifully too. A loud applause for the ad agency making such great ads- Lowe Lintas.


Overall
Torture
Appalling
Bad
Acceptable
Watchable
Enjoyable
Awesome
1st Few Views
Torture
Appalling
Bad
Acceptable
Watchable
Enjoyable
Awesome
After Repeated Views
Torture
Appalling
Bad
Acceptable
Watchable
Enjoyable
Awesome
Entertainment
Torture
Appalling
Bad
Acceptable
Watchable
Enjoyable
Awesome
Intelligence/Smartness
Super Bad!!!
Negative
No
Neutral
Somewhat
Goodish
Perfect
Impact On Brand
Super Bad!!!
Negative
No
Neutral
Somewhat
Goodish
Perfect
Communicates The Message
Super Bad!!!
Negative
No
Neutral
Somewhat
Goodish
Perfect

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