The beginning

Usually I don't watch much TV but my current and brief stint as a manager has given me ample time to indulge in this lazy man's delight. I am watching IPL regularly now and with IPL comes unavoidable advertisements of all sorts- pop-ups(during "extraaa innings"), stadium based, on on sportswear and equipment, and of course the traditional "between the over" ads. Some of these are good, some bad and few are simply ugly. In my next few posts, I would present my views on these advertisements and also rate them on certain fixed parameters.

P.S. I am just a marketing and advertising industry enthusiast and Its not my intention to hurt anybody.